I spent 2013 writing sales copy full time for clients in 27 different countries. However I observed something interesting. Once they had their copy, and once their sales pages were set up, most of these business owners struggled to get people to their websites, which meant they weren’t seeing a return on their investment.

As a result I decided to learn how to master many different traffic sources to help them. This included SEO, Google Adwords, and Facebook Ads (Yes, back in 2013).